Assalamualaikum :D
If our group want to make a business,we would like to choose cupcakes as our product.
TARGET MARKET
- Our target market is for everyone. People of all ages,children and adults will enjoy the delicious cupcakes. We are able to meet our customer needs whether customers looking for plain, simple or intricately design treats.
PRODUCT
- Cupcakes will be offered with a variety of flavors,frosting,sizes,styles,toppings and decorations.
- We offered variety options of cupcake that will attract our customers. Our Cupcakes also suitable for all types of occasions.
- We also will take order from customer to design a cupcake according to their taste.
PLACE
- We would like to choose Bukit Bintang,Kuala Lumpur as our place to make cupcake business.
- Bukit Bintang is a strategic place and known as shopping and entertainment district. This area is popular among tourists and local.
- Many of the city's major retails malls are located in this area and many of customers love to shop at this area.
- So, we are very sure that Bukit Bintang is the best place for marketing our product.
- To make our customers aware about our product, we will do extensive advertising, website and hosting a grand opening.
- We will promote our business through advertisement in newspaper,magazines and internet.
- We also will create our own official website to provide more details about our product and customers also can place their orders in our websites.
- For hosting a grand opening, we will offer to our customer free samples of the tasty treats. As customers try our cupcakes,they will be no hesitant to make purchase.
PRICE
- We will choose price which are competitive with industry. So that we can be more profitable.
- Our price is very reasonable and can afford by many of people.
- We also offer membership card that offer 10% discount.